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Britain’s Top Real Role Model


Amwayís Britainís Top Real Role Model 2013 is open for entries

  • Amway, the UKís largest direct selling company is looking for Britainís most inspiring and talented young entrepreneurs
  • The winner receives £5,000 to aid their venture
  • Judges include the 2012 winner, fashion designer Patrick Grant and young businessman and Made in Chelsea star Francis Boulle
Amway UKís annual nationwide competition to find Britainís Top Real Role Model is now open for entries. The competition, now in its third year, is looking to uncover Britainís most promising young entrepreneur.


Enterprising young people are invited to nominate themselves via Amwayís dedicated Britainís Next Top Model website www.britainstoprealrolemodel.co.uk  or Facebook page Facebook/BTRRM. The completion closes on 1st October after which a panel of judges will award one winner £5,000 to aid their business venture.



Amwayís 2013 Britainís Next Top Role Model campaign is committed to supporting students and young people realise their full business potential. Amway UK is a global leader in direct selling and entrepreneurship. Amway UK aims to help improve young peopleís understanding of the importance of enterprise in todayís society, especially given the current job market situation.

This yearís young contenders will have impress a judging panel of some of the UKs most successful entrepreneurs including last yearís BTRRRM winner and CEO of Pulp Friction Jill Carter, fashion designer Patrick Grant, young entrepreneur and Made In Chelsea star Francis Boulle and Amway UKís Corporate Affairs Manager Sheryl Franklin-Worth.

Fashion designer Patrick Grant comments: "Britainís Top Real Role Model is a really exciting opportunity to discover new talent. I am on the lookout for someone who has a unique point, is unbelievably resilient and utterly driven, focused and has personality. I am looking for proactive young business people who like me; believe in making things happen for themselves and not waiting for something to happen to them.Ē

Francis Boulle, entrepreneur and star of BAFTA award winning Made in Chelsea says: "Iím very excited to be joining the Britainís Top Real Role Model judging panel this year; itís going to be a very interesting experience. Iím looking for a business plan full of ambition with the person behind it striving to see their business operating on a global scale.

Talking about the qualities that Francis Boulle thinks are essential for a successful entrepreneur, Francis comments: "To be a successful entrepreneur you need to have confidence in yourself and your ideas and know that they can go the distance and the pragmatism to establish whether your idea is viable.Ē

Sheryl Franklin-Worth, Corporate Affairs Manager at Amway UK says: "Amway is committed to inspiring the next generation of business entrepreneurs and to helping young people make a difference in the business world. Iím particularly excited about seeing the inspiring business ideas that this yearís competition uncovers. Iím looking for someone who is passionate and full of potential.Ē

To enter Amway UKís Britainís Top Real Role Model visit www.britainstoprealrolemodel.co.uk  . Nominations open on 20 August until 1st October. Successful shortlisted applicants will be asked to submit a brief business plan. The winner will be announced in early November 2013.